The Coritiba definitely entered a new level of matches at the Estadio Couto Pereira. In classic this Sunday (24), valid for the penultimate round of the first round of the Campeonato Paranaense, the marketing department the Coritiba provided to its members and fans a real show, not just for winning team on the field, but by the quantity and quality of actions and accomplishments before, during and after the match.
"We bet on a new concept of matches at the Stadium, a role that will be developed by the marketing department of the club, who will do each game Couto, a spectacle that pleases the fans even before you get to the stadium and they live an experience only in departures Coritiba at home, "analyzed the Club President, Vilson Ribeiro de Andrade.
And the new proposal has received fresh impetus with the arrival at the club's new director of marketing and new business, Paulo Cesar Verardi, a member of the executive oversight of the thigh and has the mission of this new concept become reality. "We have tried to take that tone and show we have a great partnership with the football department.Thus strengthen our relationship with the partner and the sponsors that are extremely important in the life of the club, "explained Verardi
Among the various actions that promoted the club during the week, two were special.Through Facebook's official Thigh, fans in general contributed to a lunch with the delegation at the hotel before the Atle-Tiba. In addition, seven members drawn by the club reached the Couto Pereira helicopter. "No club in Brazil did something about it. Let's find increasingly that interaction with the partner and with the fans, because it strengthens our idea of increasingly value the real reason the club. What is the partner and our fans, "said the director-white thigh.
One of the factors that enabled this reaction with respect Coritiba at Couto Pereira matches is a key factor, the direct link between the superintendents of the club, and football executive. The first, with the actions of the department of marketing and communication interact directlywith club football alviverde.
Those who were present at the Couto, not only fans, but also the professional press, were surprised Coritiba moments before coming on the screen when the stadium started to share the last moments before the team take the field. Athletes attending the motivational video, the traditional prayer to their entrance into the field could be followed by the big screen, leading to the stands to the locker room atmosphere Alviverde.
Photos: Clarissa Bertasso and Coritiba FC
The Coritiba definitely entered a new level of matches at the Estadio Couto Pereira. In classic this Sunday (24), valid for the penultimate round of the first round of the Campeonato Paranaense, the marketing department the Coritiba provided to its members and fans a real show, not just for winning team on the field, but by the quantity and quality of actions and accomplishments before, during and after the match.
"We bet on a new concept of matches at the Stadium, a role that will be developed by the marketing department of the club, who will do each game Couto, a spectacle that pleases the fans even before you get to the stadium and they live an experience only in departures Coritiba at home, "analyzed the Club President, Vilson Ribeiro de Andrade.
And the new proposal has received fresh impetus with the arrival at the club's new director of marketing and new business, Paulo Cesar Verardi, a member of the executive oversight of the thigh and has the mission of this new concept become reality. "We have tried to take that tone and show we have a great partnership with the football department.Thus strengthen our relationship with the partner and the sponsors that are extremely important in the life of the club, "explained Verardi
Among the various actions that promoted the club during the week, two were special.Through Facebook's official Thigh, fans in general contributed to a lunch with the delegation at the hotel before the Atle-Tiba. In addition, seven members drawn by the club reached the Couto Pereira helicopter. "No club in Brazil did something about it. Let's find increasingly that interaction with the partner and with the fans, because it strengthens our idea of increasingly value the real reason the club. What is the partner and our fans, "said the director-white thigh.
One of the factors that enabled this reaction with respect Coritiba at Couto Pereira matches is a key factor, the direct link between the superintendents of the club, and football executive. The first, with the actions of the department of marketing and communication interact directlywith club football alviverde.
Those who were present at the Couto, not only fans, but also the professional press, were surprised Coritiba moments before coming on the screen when the stadium started to share the last moments before the team take the field. Athletes attending the motivational video, the traditional prayer to their entrance into the field could be followed by the big screen, leading to the stands to the locker room atmosphere Alviverde.
Photos: Clarissa Bertasso and Coritiba FC